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This video was actually pretty simple. We shot the whole thing in about five or six hours. It's very loose inspiration was the music video for Akon's Mister Lonely. However obviously there is a big departure.

The video is mostly comprised of individual shots of Kobi performing each line using a couple LED lights to spotlight him in the darkness. The entire video is done practically, and it is one of the easiest editing jobs I've ever done. Since each line was shot individually it meant that essentially all I had to do was line the takes up.

The whole thing was shot in the O2 Carling Academy during closed hours with the live performance staged. With a single location it made it one of the simplest videos I've shot.

This is short entry but then again it was a short and very efficient shoot.

HIGH POINT: I personally really love the shots from behind the crowd with Kobi onstage.